Earlier this week, TechCo published an article on the food industry being the next frontier for tech startups. The article discussed the concept of businesses that are so innovative in the way that they approach problems, that it causes a major shift within their industry. AirBnB is an example of a business that completely changed how the hospitality industry functions. Uber and Lyft have changed the world of taxis and transportation, and TechCo believes that the next big disruption is happening within foods, and that companies that are centered around our “institutionalized” methods of food production and consumption had better be prepared for change.
The innovation TechCo describes is everywhere within the food industry, from startups testing hydroponics and other growing technologies, to robotics, delivery, meal-kits, and even changes in how people eat out. The article sites changes in accountability of producers, and our expectation of them as consumers, as one of the main reason for changes. TechCo also mentions something Tommy’s Superfoods has been proud to lead the way on: reducing food waste.
Frozen Foods Reduce Waste
Tommy’s Superfoods has long been proud of our commitment to the environment and creating products that are both delicious and sustainable. We believe in supporting our planet through practices that reduce food waste. In this week’s article, TechCo describes the flash-freezing technology that allows companies like our to harvest vegetables at the peak of ripeness – and deliciousness – then bring them right to your neighborhood grocery store, just as nutritious and flavorful as when they were on the vine. The article also describes how this flash freezing technology helps to save produce that might otherwise be thrown away.
New technologies are now able to flash-freeze fruits and vegetables at the peak of their ripeness, providing these options to consumers in their purest forms and at their peak of nutritional value. This option is just as healthy as eating fresh, and the technology saves produce that would otherwise be discarded because it is too ripe to withstand transport to grocery stores.
Eating frozen foods is the next best thing to vegetables grown right in your home garden, and we have technology to thank for that. Tommy’s Superfoods is proud to be leading the way in the food revolution, always striving for healthier and more fork-friendly vegetables.
Read more on TechCo, here.